The City is Our Canvas:
BHM Collection 2025
Digital Design • Converse Collection
This Black History Month collection was special as it paid homage to the rich culture and history of Harlem. It also put the spotlight on black creators based in New York from pre and post-production to the illustration of the CBY chucks.
The BHM 24 Campaign consisted of digital work.
Where I led the design work for digital marketing
for this collection.
The work consisted of email marketing, graphics for converse.com and SMS.
The copy for this campaign was written by
Tava Chunn.
The campaign was created by a group of NY creators. Ensuring that the BHM collection really brought to life the storytelling of NYC as well as ensuring that the campaign spoke to the black community and allies.
BHM Desktop + Mobile Landing Page